Wednesday, June 17, 2015

Writing A Web 2.0 Article

 

When it comes to delivering quality content with proper backlinks, a website development company in Dubai recommends the use of web 2.0 articles. Web 2.0 articles are the Holy Grail to quality content when it come to the Internet.

While Google's policy of determining quality content may be bi-curious at best, the algorithm around the search policy is indeed capable of determining bots and weak SEO marketing services. This is why the contents pointing to your link is the single-most important determinant of Google's ranking.

Web 2.0 articles are the type of article which are short but succinct, terse without sounding incomplete, and is written in a way where points and bullets are designated to further the adherence of a keyword for a Google search – all the while carrying inbound or outbound links within them.
Here are some characteristics that defines a web 2.0 article.

A web 2.0 article should be original, quality content.

To build original, quality content, it should be actually written, not copy-pasted.

The copy-paste industry of SEO's earlier days are way behind us now, and every SEO out there knows it. When you want to rank higher, your links – outbound or inbound – should be of certain quality. One poor quality link decreases your ranking incrementally, and this damages your credibility on Google search.

A web 2.0 article should have a third-party authority link in it.
A third-party authority link gives the inherent link on your article a certain kind of credibility, which in turn, makes you look good on Google's search algorithm. Authority sites are formidable walls on quality content, and they include government-run sites, magazines, multi-international companies, etc. with a strong Internet presence, etc. The guys at Moz team created a nifty toolbar for SEOs for quick determination of authority links. So you might want to check that out.

There is, however, a caveat in using authority links, as linking to them should be used in moderation. This is in order to avoid parasitic linking.

Parasitic linking happens when a web 2.0 article is crowded with too many authority links. How many is too many? One to two should be enough. Three is tricky to achieve, and four to five, even how long the article is, is pushing it.

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